Al Ahly Sporting Club
Journalist & Media Center Officer
Club media, editorial work and digital presence.
ABOUT ONSTAGE
Independent
by choice.
Connected by design.
We build brands. We shape their stories.
We bring them to life.
THE FOUNDER
Ahmed Hafez
Founder, Onstage Network
Strategic thinking, creative judgment and 22+ years of professional experience.
Ahmed’s career spans brand strategy, public relations, sponsorships, major events and sports marketing. At Al Ahly SC, his early work included the club’s first official website and the “El Ahly... Everywhere” column. His Etisalat career brought together brand ideas, partnerships and public relations around major international occasions. His wider professional background also includes Vodafone Egypt.
His experience also includes advising the Egyptian Emirati Business Council, communications around Al Ahly Stadium & Sports City, and corporate communications at AIN Entertainment. Through Onstage Network, he has served as Marketing Director Consultant to the Egyptian Handball Federation.
At Onstage, he brings these perspectives together: understanding the business, finding the story and shaping the capabilities needed to bring it to life.
THE PROFESSIONAL JOURNEY
Experience,
built over time
A career across sport, telecom, corporate communications and independent advisory work.
Etisalat Misr
Advertising & Communication Strategist
Brand, advertising and communications experience in telecom.
Etisalat by e&
PR & Communications Leadership
Public relations, partnerships and brand activity. This period also included an advisory role with the Egyptian Emirati Business Council.
AIN Entertainment
Corporate communications
Group communications experience across sports and entertainment.
Independent agency & advisory work
Founder & Strategic Advisor
Bringing brand, communications and live-experience thinking together. Consultancy through Onstage includes the Egyptian Handball Federation.
01 / OUR STORYGood thinking.
Good thinking.
Closer to your business.
Onstage Network is built on a simple belief: ambitious brands deserve experienced thinking and personal attention.
Founded by Ahmed Hafez, Onstage brings together brand building, corporate communications, events and emerging digital capabilities. It connects the strategic question with the creative work and the moment an audience encounters it.
Our independent model allows us to shape the right mix of capabilities around the brief, with the founder closely involved in the direction of the work.
WE BUILD BRANDS.WE SHAPE THEIR STORIES.WE BRING THEM TO LIFE.
OUR VISION
A stronger presence.
A more meaningful connection.
To help ambitious brands become clearer about who they are, more considered in what they say and more memorable in how people experience them.
OUR PHILOSOPHY
One idea.
Every expression.
A brand comes to life through many moments. Its identity, its leadership, its communications, its events and its digital presence should tell a coherent story.
OUR APPROACH
One connected process.
From the first question to the final expression.
Think.
Find the point of view.
Understand the business, the audience and what needs to change.
Create.
Make it distinctive.
Turn a clear direction into identities, stories and experiences.
Connect.
Bring it to the right people.
Choose the moments and channels that make the work matter.
OUR NETWORK
The right people.
For the right challenge.
Founder-led direction. A flexible network of specialist capabilities.
Each brief calls for a different combination of strategy, writing, design, production and digital delivery. We shape the team and partner requirements around the work, with clear roles, agreed scope and accountable delivery.
StrategyCreativeProductionDigital
THE NEXT CHAPTER IS YOURS
Your brand has a story.
Let’s give it a stage.
Start a conversationGREAT BRANDS LIVE ONSTAGE.